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6 Conversion Rate Optimisation Tips You Can Do Right Now

By Bodie Czeladka on Feb 17, 2017

Conversion rate optimisation is the on the tips of everyone's tongues. Half of Perth is at their computer right now, trying to find a new way to promote their brand, content, product, or service, and how to maximise conversions like the experts. But what are the experts doing? Here are six of the easiest and most efficient things you can do right now to your site that will get more people converting, without breaking a sweat. Image Courtesy : https://experienceadvertising.com/conversion-rate-optimization/…

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Why Marketers Are Suddenly Watching Their Facebook Advertising

By Bodie Czeladka on Feb 03, 2017

Image Courtesy - http://www.contentfac.com/facebook-marketing-strategy-do-this-not-that/ Facebook, the global omniscient, has made some key errors in calculation that have advertisers watching their Facebook marketing metrics very closely. We know how easily there can be problems in the tech world - sometimes it’s hard to know if we’re developing the technology or if we’re all just trying to keep up with it - and Facebook seems to be no exception to the rule. If you’re advertising on Facebook, you may want to observe your…

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Five Life Tech Hacks, From A Digital Marketing Agency

By Bodie Czeladka on Jan 20, 2017

Image Courtesy : rawpixel.com There are some professions that, upon entering, you must decide who you are and are not obligated to. For example, is a mechanic indebted to his mother enough to tinker at on the car every weekend? Now that your friend is a doctor, should she take a look at that weird welt you’ve got and make a diagnosis? There are dozens of professions that make people nervous to announce at dinner parties, in case they are…

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Industry Tips To Boost Your Content Marketing

By Bodie Czeladka on Jan 20, 2017

Image Courtesy - https://www.linkedin.com/pulse/marketing-automation-roi-why-your-content-lack-thereof-ashley-poynter Are you struggling to get your content seen? Even if your content is the best on the web, it can be incredibly difficult to get it in front of your audience and shared around. Viral content can seem almost like a myth - but there’s still hope for you yet. Content marketing services are great to ensure you start seeing results with less fuss, but there are plenty of ways that you can rework your content…

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Digital Marketing Agency Trends Predicted For 2017

By Bodie Czeladka on Jan 06, 2017

As a digital marketing agency in Perth, we’re pretty in-the-know for what’s coming up among digital advertising agencies. Well, as ‘in-the-know’ as we can be. After all, our industry has to evolve with every new social media platform, viral content, tech sensation, or marketing technique - and it feels like these are happening every day. But what are the major trends, disruptions, and developments that will shape Dilate in 2017? Gaze into my crystal ball to find out. Image Courtesy…

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How To Tell If Your Web Design Sucks

By Bodie Czeladka on Dec 27, 2016

Whether you hired web designers or did it yourself, sometimes it’s hard to be completely objective about your own website. Many Perth businesses are missing out on traffic and revenue thanks to their web design, and experience a boost in engagement and conversions once they remedy a few minor problems. You may believe that your website is utterly stunning and runs without a hitch, but sometimes you need to step back and wonder if it’s coming across how you’d hoped…

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Why Your Small Business Needs Great Graphic Design

By Bodie Czeladka on Dec 27, 2016

There are roughly a million aspects to your digital marketing, and graphic design is one of them. Like most of the others, it’s something that you can have a go at yourself - but we don’t always recommend that. You see, it can seem straightforward and simple. Much like the other aspects, it seems like the kind of thing that you could do over a cup of coffee when it starts raining in Perth again, or before work sometime before…

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What Does A Digital Marketing Agency Do?

By Bodie Czeladka on Dec 27, 2016

For a Perth digital marketing agency, life isn’t so bad. We chat with our clients, design their online platforms, and throw together the strategies that will define their success - and as the industry evolves and morphs, so do our tactics. In the middle of this vortexing are our clients, but not everyone sees the scope of digital marketing and what we can do until our strategies and updates have been implemented. In fact, we get a lot of questions…

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What 2017 PPC Marketing Trends Have In Store For You

By Bodie Czeladka on Dec 22, 2016

With 2017 leering around the corner like someone about to mug you, we’re busy decoding everything we’ll need for our digital self-defence. Our Adwords management services and pay per click marketing, will have to be ready for the new trends and surges that are sneaking up by the day. Read up on what 2017 may bring your PPC marketing so you can prepare the perfect strategy for record-breaking conversions. Image Courtesy : http://www.shawacademy.com/blog/7-common-ppc-mistakes-marketers-make/ Remarketing Is On The Rise: If you’ve got…

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A Dilate DeLorean Into The Future of Email Marketing

By Bodie Czeladka on Dec 21, 2016

Much like Doc observing Marty as he learns and grows, the team at Dilate has been observing the constant evolution of email marketing, and how it fits into our marketing spectrum. With a quick trip down memory lane, we’ve debated (and finally decided) on where we think the future lies for bulk email software service providers. Image Courtesy : https://www.listwisehq.com/articles/prevent-email-from-getting-blocked/ Yesterday: Email marketing has been largely abused in the past- businesses were adamant to collect the largest database, and regularly…

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